![]() ![]() With Loki‘s popularity, it is safe to say that Disney is deeply hinging on its success. Disney+ has not profited since its launch in 2019 and has made an operating loss of $695 million USD in Q1 of 2023. ![]() With Secret Invasion, Disney had high hopes for the series, however fans were put off by the gaping plot holes, poor CGI and serious tone, earning the series a 7% on Rotten Tomatoes. 3, both of which did not hit their expected marks and not performing as successfully as the studio thought they would. This year, Marvel has seen disappointing numbers from Ant-Man and the Wasp: Quantumania and Guardians of the Galaxy Vol. Owen Wilson returns with newcomer Ke Huy Quan. The Tom Hiddleston-led series is set to hit the Disney+ platform in October as he continues as the eponymous Asgardian god of mischief. ![]() Not a single expense was spared for the second season, costing more in pre-production and filming than box office Marvel films like Doctor Strange (£102.7 million GBP), Thor 2: The Dark World (£99.4 million) and Guardians of the Galaxy (£91.1 million GBP). Failure is simply not an option as Disney hopes to reinvigorate the subsidiary and interest in MCU series. In a recent article, Forbes has revealed that Disney spent $141.3 million USD (£110.6 million GBP) on the pre-production and filming of the upcoming season of Loki. ![]()
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